The Barbie movie has taken the world by storm as one of the most popular box office films of all-time, winning the record for highest-grossing opening weekend film for a female director. This is fitting, considering the empowering feminist themes woven throughout the movie. I won’t give away any spoilers, but there are a few reasons why Barbie has been the movie to see this year, and how it’s started a movement that reminds women to dream big and be whoever they want to be. A movement, full of pink of course, that is going to make Barbie the most popular Halloween costume of the year – yup, we’re calling it already!
Halloween is the perfect time to tap into nostalgia and pop culture trends. Barbie’s feminist reinvention has meant a lot to women who like to play dress up and embrace their more feminine sides. Leaning into this everyday is becoming more of a norm thanks to the movie’s successful message, and a resurgence of bright pinks in addition to more fuchsia Valentino pink has popped up everywhere from busy city streets to the workplace. It’s also a nice tie to Goodwill’s mission to support local communities through empowered job training and resources. Each purchase you make at a Goodwill store goes directly to the organization’s programming that helps incredible people reach their professional potential.